There are just 12 days left until the big day — so if you haven’t finished your Christmas shopping yet, it’s well and truly time to get cracking.
But what gifts are most Aussies hoping to unwrap on December 25 this year?
According to Lillian Fadel, the group general manager for centre and customer experience at Scentre Group, which owns Westfield, there is a clear swing towards personalisation when it comes to adult gifting in 2018.
“When it comes to gifting trends for adults, ‘personalisation’ continues to be a popular and affordable way to give a bespoke gift,” she told news.com.au.
“Many of our retailers including Cotton On, Bonds, Kikki K and Myer offer personalised products.”
Ms Fadel said “the gift of experiences” have also surged in popularity this Christmas. “Experiential gifts like massages, beauty and restaurant vouchers and movie tickets remain go-to gift items for this year,” she said.
“Australians are becoming increasingly thoughtful when it comes to health, wellbeing and grooming, with products and experiences relating to personal care and fitness, as well as leisurewear, luxury beauty and fragrances all proving popular this Christmas.”
Ms Fadel said she expected Westfield gift cards to be another popular option this year.
Here’s a roundup of some of the gifts that are now selling like hot cakes at Australia’s leading retailers.
Catch Group CEO Nati Harpaz said the group’s hottest sellers both online and in store this Christmas range across toys, novelty gifts for Kris Kringle, essences and homewares.
Top picks have been the Gourmet Kitchen cheese knife and board set and the MOR Emporium Classics reed diffuser.
The department store giant is embracing the personalisation trend with its personalised Toblerones.
The $9.95 chocolate bars have already been such a hit that Myer predicts it will sell enough to cover the distance from Sydney to Wollongong, Melbourne to Red Hill or Brisbane to Burleigh Heads.
Other big sellers include the smartphone app-operated magical Naughty or Nice Bauble ($19.95), Trussardi Uomo fragrance ($125), Chloe & Lola cami and boxer gift set ($49.95) and Popsi Chills bath fizzers and soaps ($9.95).
Personalised chocolate has also proved to be a hit at discount department store Kmart with its $10 Personalised Cadbury Dairy Milk Gift Box flying off shelves.
An $89 espresso coffee machine, $15 striped weekender bag and $20 aroma diffuser are also among the chain’s top Christmas gifts.
Over at Target, Wireless Shower Speakers and a Multi-Angle Screwdriver, both $16, are tipped to be huge along with biographies such as Michelle Obama’s Becoming and Johnathan Thurston: The Autobiography (both $24).
Selected board games such as Monopoly, Pictionary and Twister are also for sale for $25 while the chain predicts assorted sleepwear for $15 and under and swimwear will also be huge this year.
Meanwhile, Australian Toy Association president David Hendy said the “hottest toy in the world right now” was the LOL Surprise range, which had made more than $1.5 billion in the last 12 months alone.
He said games were also huge, with more games sold at Christmas than any other time of the year as families came together to play.
He said traditional toys such as Nerf and Lego were still strong performers, as was the collectables craze.
Mr Hendy said Australia’s $2 billion toy industry was gearing up for a strong festive season, and that he expected LOL Surprise Biggie Pets, Sesame St Groove & Move Elmo, Core Pets, BFF Best Furry Friends and Fingerlings to be among the top sellers.